SANTA'S little helpers have been overrun by parcels at Tamworth Post Office.
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Locals sent more than 1000 parcels in the first week of November at the Peel Street Post Office alone. Business was up 77 per cent on last year this month.
The Buy from the Bush campaign has had a huge impact, it encourages those in the city to boost regional economies by shopping with small businesses in the country.
There's no doubt that's created much of the surge, Tamworth Post Office manager Tracey Lange said.
"Buy from the Bush has just been amazing from what I've seen in Tamworth," she said.
"Seeing it on social media, for rural people it's uplifted spirits and a lot of people's mental states, it's helped a lot of families out during a really tough time."
The post office hasn't had to put on extra staff thanks to a "well-oiled machine" but have tried to prioritise Buy from the Bush parcels where possible so as not to disrupt Christmas.
Christmas cards have declined in popularity with the increase of online e-cards and social media, Ms Lange said.
"It has decreased, but some people do still send them because they want that personal touch," she said.
The Peel Street post office wasn't the only one in the region that experienced a surge.
Tenterfield, Moree, Inverell, Narrabri, Armidale, South and West Tamworth post offices all sent more than 1000 parcels in November.
The best week for Gunnedah was in November, up 13 per cent while Quirindi sent 25 per cent more parcels.
There's was no cut-off period for Christmas gifts but Ms Lange said a lot of people did try to get in early.
"There's been a couple of businesses that I know have seen a massive increase due to Buy from the Bush," she said.
"It helps having a really good team."
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