When Jody Ekert set up Tamworth True, she had no idea the Facebook group would take on a life of its own.
It all started when Ms Ekert sought answers surrounding the coronvirus pandemic.
"I was frustrated by the lack of communication. Why is no one telling us where the toilet paper is?" she said.
"I started going to supermarkets and asking questions.
"When do the trucks come in, are there restrictions on children's Panadol, what about Ventolin?"
And Ms Ekert would then pass that information onto the members of Tamworth True.
Little did Ms Ekert know, but she had set up a group in line with 'caremongering' - a movement started in Canada but is fast spreading throughout the world.
Caremongering is a simple concept, the movement encourages people to spread kindness and help others in the community.
And Ms Ekert said locals were doing their bit in spades.
She introduced the idea of #myonething, where people were asked what was one thing they could do to help someone out.
"It could be something small. It doesn't have to be money-based," she said.
"Chat to someone for five minutes online, deliver an item, locate an item and it's been interesting what people are willing to offer.
"Some people are offering big things to people they don't even know.
"Someone said I'm willing to make flannelette wipes so people don't have to use disposable ones.
"Someone said 'I will give you groceries' and it's for complete strangers."
The community hub has become a place where people can do a range of things from asking questions.
"People started asking about quarantining, mental health support, what flights have been cancelled, the impact worldwide and what that will do to us," Ms Ekert said.
To posting where essential items were available: "I honestly thought I'd won the lotto when a friend asked for some children's Panadol and I found some," she said.
Ms Ekert added: "It's made people vulnerable. People are talking about not having enough money, that they didn't understand why everything had changed. It's very brave and doing it publicly, I hope it makes people realise what others are going through."
However, Ms Ekert said it wasn't all serious. The community place was also somewhere to share a laugh. "I've been posting some terrible memes," Ms Ekert said.
Tamworth True will hold an event called Chalk and Talk on March 27-29 which people can take part of from their own home.
Head to the Tamworth True event on Facebook to find out more.