The funds raised have gone directly to the Beyond Blue Support Service providing advice and support for more people 24 hours a day, seven days a week.

Beyond Blue CEO Georgie Harman thanked Zoetis for their efforts.

"We are extremely honoured to receive such amazing support from Zoetis each year," said Ms Harman.

"While it's well-known our farmers can be vulnerable to mental health challenges due to droughts, floods and financial worries, the impact on the wider community in these areas is less well-known.

"It's a potentially life-changing service for many, especially for those who don't feel they have any family members or friends close by to talk to or confide in."

Zoetis Vice President, Australia and New Zealand Lance Williams said their workers see first hand the impact on rural communities.

"We're incredibly passionate and wholeheartedly committed to supporting hard-working Australians with our donations and supporting our farmers, agricultural stores and veterinarians with the supply of animal health supplies where needed," he said.