A UNIQUE look into Armidale’s social history will be on offer today during a talk on women’s clothing advertising in the 1950s.
Museum of Printing curator Dr Benjamin Thorn will deliver the lecture, which will focus
on the types of garments advertised and the technological processes involved in making the advertisements.
“Clothes from the USA, Britain and South Africa, as well as Australia, were advertised and presumably found a market in Armidale,” Dr Thorn said.
“The styles and advertising approaches provide a fascinating insight into our region’s social history.”
He said the technology used to produce print advertisements was also fascinating, which sometimes included horrific occupational health and safety practices.
The talk will draw on material from the Museum of Printing collection, the University of New England, regional archives, and an oral history project Dr Thorn has been conducting for the past six years.
The lecture will be held at the Museum of Printing at 6pm. Admission is by gold coin donation.