DESTINATION Tamworth, in conjunction with Inland NSW Tourism, has run a business planning and product development workshop.
The workshop, at Ray Walsh House this week, was attended by 18 tourism operators of all sizes from the Tamworth region and surrounding areas.
Attendees ranged from small businesses like farm stays, right up to larger retail businesses such as the Nundle Woollen Mill, and even encompassing outdoor and adventure companies including the Leconfield Jackaroo and Jillaroo School.
Inland NSW Tourism program facilitator Renae Darlington hosted the workshop that focused on assisting tourism operators to develop local products and packages, and to aid them in developing an action plan and business goals.
Tamworth tourism and industry product development coordinator Rob Harrison said all local tourism operators were important, regardless of the size of their operation.
“Trying to help these businesses grow individually and contribute as a local industry was the aim of the day,” Mr Harrison said.
He said it was part of an ongoing business and product development program that also included a full business health check prior to the workshop by an industry specialist from Inland NSW Tourism, and up to four one-on-one mentoring sessions with a tourism specialist.
“The day is also a great opportunity for local tourism and business owners and operators to get together and network between each other and specifically between themselves and Destination Tamworth in order to improve their business potential and the local industry.”