Jane Marwick will be the face - and voice - of Radio 6PR's afternoon ratings battle when the new year's ratings season returns.
Marwick will replace Tony McManus, who was taken off 6PR's line-up after 13 years at the station amid poor ratings - 6PR's Afternoons show dropped from the seventh to eighth ranking in Perth's final radio survey of 2012, with the station sitting in seventh place overall.
6PR general manager Martin Boylen said the 12-3pm Afternoons show would have a new format when Marwick begins on January 28.
"We were looking at changing the program and Jane provided that change by being so different and so well-known by the audience," he said.
"She's got an absolute tonne of ideas. If she wanted to do everything she wanted to do it would be a six-hour program."
He said Marwick was the perfect choice to refresh Afternoons because of her great rapport with listeners and breadth of experience.
"She's a very experienced broadcaster, she's done a lot of work on 6PR in Paul Murray's 'Friday Free For All' and also filled in a lot in 2012," 6PR general manager Martin Boylen said.
"She was excellent and we also had lots of positive feedback from listeners. Often she'd be on and I'd be getting two or three emails about how great she was."
Marwick was born in the West Australian town of York and is no stranger to the Perth market; she has been a regular guest and fill-in presenter on 6PR, has spent five years on breakfast at 92.9 and two years with Gary Shannon on 96FM.
She made her radio debut in Esperance and her first big break was at Sydney talkback station 2UE, which honed her "first love" with talk radio.
"Growing up in country WA meant a reliance on radio," she said.
"Every morning at the breakfast table we would listen to the ABC news. My fondness for the medium began there and then and I always knew from an early age I wanted to work in radio. I love the immediacy and the surprises. I love chasing a story."
Marwick said she felt privileged to take over Tony McManus' legacy and looked forward to moving the show in a new direction.
"It will reflect my interests; it's an election year locally and federally, but it won't be all politics," she said.
"My interests are extremely varied, I love history and politics, I'm a keen gardener, I grow most of my own vegetables and have chooks in my backyard. I do a lot of cooking. So I suppose the program will reflect those interests.
"I really like teenagers, I'm probably one of the few. I love indie music; I've worked at triple j. I think we can freshen things up. I'm going to bring my take on things.
"Everyone will feel they can participate and have a voice. I think it's very important we hear all viewpoints."